Tuesday, October 16, 2012

Food & Drink Innovation Network ? JUST JUICE LAUNCHES NEW ...

October 16th, 2012

Just Juice launches a new mango juice drink as UK consumers opt for more exotic flavours.

The new drink is made using the?Alphonso mango sourced from India, known for its sweetness and?flavour.

Exotic flavours are soaring in the popularity within the UK, with mango blends growing?more than most flavours year on year.

According to recent data, mango juice and?juice blends are now worth 54m, with volumes now at 34.8 million litres.

Just Juice mango is available in a 1 litre carton and can be purchased from cash and carries and wholesalers.

It is the latest edition to the existing Just Juice range of orange, apple, cranberry,?grapefruit, tomato and pineapple which are available in one shot and 1 litre sizes.

The smaller formats are designed as refreshments on the go including?lunchboxes, in transit and at work.

Tony Gill, UK Commercial Director, said:

?With the huge demand for exotic flavours our?Just Juice mango juice drink is the ideal next addition to the Just Juice range.

?Alphonso?mangoes are regarded as some of the finest available and really give this drink its?distinctive taste.?

Related posts:

  1. BRITISH CONSUMERS DEVELOP A TASTE FOR EXOTIC FRUIT
  2. Mulberry juice drink to be launched
  3. COCA COLA LAUNCHES NEW LILT MANGO
  4. NEW FRUT JUICE FLAVOURS FROM INNOCENT
  5. Coffee is the flavour of the month
  6. DEL MONTE LAUNCHES NEW NATURALLY LIGHT JUICE DRINK RANGE
  7. NEW CONCEPT RESTAURANT OPENS IN SOLIHULL
  8. INNOCENT LAUNCHES NEW PURE FRUIT JUICE DRINK FOR KIDS

Source: http://www.fdin.org.uk/2012/10/just-juice-launches-new-mango-drink/

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